Sony α7R III
At PhotoPlus 2017, Sony announced a new addition to the full-frame mirrorless camera lineup, the α7R III, an ideal partner offering superior speed, high-resolution imaging, pro-class operability, and reliable performance even under harsh conditions.
Inspiring maximum creativity
The Sony α7R III welcomes to a new world of imaging with resolution, sensitivity, dynamic range, processing speed, and shooting response further enhanced. The α7R III packs pro-style operability into a strong, compact body to give you greater flexibility to take brilliant shots in any situation. With such high power, precision, and potential at the users command, he or she can capture once-in-a-lifetime experiences.
Depicting scenes in intimate detail
The image processing system has evolved to deliver high resolution and low noise throughout a wider ISO range. The camera depicts the mood of every scene’s surroundings as well as texture of details.
Up to 10fps continuous shooting
Capture an instant action with continuous shooting of up to 10fps with AF/AE tracking. Huge data of 42.4MP3 imaging maintains high image quality that is advantageous for your creative trimming.
Eye AF with doubled performance
With the α7R III, Eye AF evolves with two times* more immediate, effective eye detection and tracking, even when shooting a moving portrait subject.
*Compared to the α7R II.
High connectivity for professional workflow
The α7R III includes USB 3.1 Gen 1 compatible USB Type-C™ port and sync terminals that enable the camera to be connected directly to external devices without delay. These connections make workflow more seamless and stress-free, even for studio shooting that makes use of PC tethered shooting or flash.
Pixel Shift Multi Shooting
This new Pixel Shift Multi Shooting reproduces still images that contain true-to-life detail, texture, colour, and overall atmosphere.
High-resolution 4K HDR
In addition to capability to record stunning high-resolution 4K movies through 5K (15MP) oversampling, the camera features a new HLG (Hybrid Log-Gamma) picture profile, supporting instant HDR workflow, that offers wide dynamic range for highly precise and lifelike movie images without colour grading.